Trust, Reputation and Recommendation
STIET News
In the News: Recent STIET PhD Eytan Bakshy's paper "The Role of Social Networks in Information Diffusion" is getting a lot of attention -- see Tech Crunch and Slate. 
News Note: WSU STIET faculty member, Robert Reynolds, STIET fellow Leonard Kinniard-Heether, and REU student Tracy Liu won first place in the IEEE Super Mario Competition and best student paper prize at the 2010 IEEE World Congress on Computational Intelligence in Barcelona, Spain. Press Release -- World Wide Research Reshaping the Sciences and Humanities, edited by William H. Dutton and Paul W. Jeffreys includes contributions by STIET faculty member, Steve Jackson, and STIET fellow, Cory Knobel.
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Trust, Reputation, Recommendation
Strong identities are often infeasible which degrades trust. Well-designed incentives are needed to enable systems that fulfill the crucial social functions of trust, reputation, and recommendation. These problems are exacerbated in ubiquitous and pervasive computing: users constantly encounter others’ devices through the course of their day, each offering a different service or information flow complicated by the fact that it is trivial in ubiquitous computing systems to invent identities in large numbers. In multiple teams studying trust, reputation and recommendation we have theorized, implemented systems, and tested the theories and systems design in human-subject experiments.
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